Understanding your traffic trends: Since your SEO efforts are part of your brand as a whole, you need regular scrutiny to comprehend the various industry-related trends. With search engines able to generate 10 times more traffic to shopping sites compared to social media, optimizing your site will eventually lead to improved sales, conversions, and leads. Orthodox strategies like direct mail and print media have a 1.7% conversion rate while SEO boasts of 14.6%, according to 99FIRMS. Users are always looking for information about products and services, and SEO is geared toward attracting these visitors making it an excellent lead generator. Therefore, SEO is capable of generating up to 14.6% conversion rate if done right. One of the most well-known SEO statistics is that 93% of online experiences start with a search engine. Top-notch customer experience will generate more and more traffic which improves sales, conversions, and leads. Improves sales, conversions, and leads: The audience appreciates fast-loading websites and search engines always reward these fast sites by ranking them among the top pages. This information is crucial in developing better SEO strategies for improved organic search visibility and high content ranking. Improved search engine visibility: How do you know where your site ranks in organic search? Or how commanding your online visibility is? Or what can be improved in content creation for better ranking and visibility? With seo tool, these can be easily analyzed.īusinesses are capable of comprehending where their site ranks in search engines against competing firms, and markets. Here are more reasons why you need to conduct site check using SEO site checker. It is not just enough to put in place measures that will ensure that your website ranks highly on SERPs regularly auditing your site will reveal anomalies that weigh down your SEO efforts. SEO site checker tools help brands optimize and audit their website for better visibility and higher content ranking. That is why you need the best seo checker with a reputation of delivering top results such as NinjaSEO to simplify the SEO process for you. To guarantee you a place at the top pages, regular optimization and audit of your website are paramount. Your website thus needs to be up-to-date with these dynamics.
It is worth mentioning that SEO is not a one-time affair as search engines keep updating their algorithms. To capture this market, regular search engine optimization practices including speed optimization, putting in relevant keywords in the blog content and descriptions, among others is crucial. The most popular online shopping categories in the United States include fashion, electronics, and media.” This figure is projected to increase to 278.33 million online buyers in 2024. The US has an estimated 239 million search engine users, that is why search engines generate 10 times more traffic to shopping sites compared to social media sites.Ī recent study by Statista revealed that in 2020, “there were a total of 256 million digital buyers in the United States. The study further explains that 75% of users do not scroll past the first five pages of the SERPs. The value rose to $79 billion in 2018 and is projected that the spending would be over $80 billion in 2022. A research report from 99 FIRMS indicates that businesses in the US spent $65 billion in 2016 on search engine optimization. Statistics give us a sneak peek into the relevance of this business practice. Research has shown that these buyers are likely to buy from businesses that appear on the first page of SERP and the higher you rank on this page, the more likely it that the buyer will purchase from you. In this digital era, many potential buyers are likely to search for the service or product online. The buyer’s journey often starts with a need that the buyer wants to fulfill.
Companies must thus stay on top of the game – literally - with their sites if they are to maintain a competitive edge, and search engine optimization (SEO) has proven to be the goose that lays the golden eggs. Websites have come to play a critical role in many businesses as people are finding it more convenient to shop in the comfort of their homes.
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